Digital Communications Strategy for healthcare

Workshop

Digital Health Communication Strategy for Pharmaceuticals, Wellness and Healthcare Business

Elevate your career to the next level and be digitally ready!

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Bangalore

Date : 4th Feb 2023

Venue : St. Mark's Hotel

Time : Sharp 9AM - 5PM

Workshop

Digital Health Communication Strategy for Pharmaceuticals, Wellness and Healthcare Business

Elevate your career to the next level and be digitally ready!

Bangalore

Date : 11th Feb 2023

Venue : St. Mark's Hotel

Time : Sharp 10AM - 4PM

Powered By

Digital technology and communication have revolutionized the healthcare system. This changing landscape demands that healthcare professionals understand digital dynamics and apply the best practices to day-to-day operations and practice.

Learning Focus Area :

01

How to create Digital Assets that makes an impact? Learn the science behind successful and impactful digital media asset development.

02

How to write winning content for your digital health communication?

03

Digital Health Communication Strategy – Solving your healthcare/medical communication requirement/problem.

I.

Positioning your medical and healthcare communication goals

II.

Goal setting for your medical and healthcare communication

III.

Developing Strategies and Tactics for your medical and healthcare communication

IV.

Crafting winning message for your Communication

V.

Developing content strategy for omnichannel platforms

VI.

Selecting the right Social Media Tools for your campaign

VII.

Analysis of medical and healthcare communication and measuring the impact of your campaign

04

Digital futures: the intersection of technology and health. How to build usable products using content + design + technology ?

Workshop Fee :

₹ 5000 / - Per Person

₹ 3000/ -

Early bird Registration : (Till: 31^st Jan 2023)

Bangalore
Register Now

For Group Registration Call : Asesh Mandal :

78425 09890

Who can attend :

Training Program in Digital Communication Strategy for Pharma and Healthcare Business?

Who can take up Training Program in Healthcare Communication and Social Media?

Entrepreneurial doctors and healthcare professionals
Healthcare professionals into marketing and communication
Digital marketing members of hospital/pharma/medical devices
Public health professionals
Brand/product managers
Healthcare-IT professionals
Digital health/medicine/therapeutics professionals
Payers/patient outreach professionals

About

IMC is a Digital Health Transformation Solution Provider, offering:

Patient Experience

Delivering omni-channel patient experience and engagement solution across the continuum of care delivery.

Pharma Excellence

Enabling digital transformation from drug discovery to drug marketing using internet and social media strategies.

HCP Excellence

Engaging digital-savvy Health Care Professionals with knowledge solutions- research updates and medical information for clinical excellence.

Digital /e-Learning

Enabling digital transformation in medical and health education through innovative technologies, participation, collaboration and problem based learning approach.

About

Faculty

I bring over 20 years of experience in Branding, New Product Design and Development , Strategic Marketing and Digital Health Transformation. I have been part over 25 start-up / new business success stories across India, U.S.A, Europe, U.A.E and South East Asia. I was associated with pepper square, IBSS, Pioneer Group, Piramal Group, Ernst & Young, Satyam, and Administrative Staff College of India prior founding www.imcdigital.life – IMC – Digital Health Transformation Company in the year 2008.
I am passionate about building digital health brands and marketing solutions. Thanks to my Indian Airforce roots, I have been fortunate enough to travel the length and width of India, thus I understand people socially and culturally better. In addition, my international marketing experience and exposure helps me further to design usable branding solutions keeping the global trends and competition in mind.
When I am not busy building brands, you can find me cycling and running- these activities are the secret sauce of my creative and strategic inclination. When your work is your passion, you enjoy waking up to different business challenges, to build unique success stories, and to deliver the promise to your customers, every single day.
K-Factor from Masters from ISB, Pondicherry Central University and IIMM-Pune.

Vishwanand aka Vishy GovindaRaju

CEO

Dr. Satheesh Kumar Reddy

Growth, Product Design and Development

The growth of IMC is accelerated by Dr Satheesh Kumar Reddy Chinnapapagari , A C-Suite leader, who enjoys building user friendly products and high-performance teams blended with integrity, trust, transparency and good humour. He is recognized as a problem solver with first principles thinking, ardent communicator and delegator, working at the intersection of product, technology, business and user-centricity. He has been responsible for building successful cross-functional teams and global products with proven multicultural leadership across Switzerland, Spain, India and USA. He has expertise in building products and platforms connecting the “Patient-Physician-Hospital-Payor” in Healthtech and “Learner-Tutor-Parent-Institution” in Edtech and successfully apply the cross-domain learning.