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# Class Room

Mastering Medical & Digital Assets : From Strategy to Execution

Elevate your career to the next level and be digitally ready!

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9:00 AM to 4:00 PM | 26th October 2024

603, Saptagiri Towers Begumpet, Hyderabad

Basics of Medical Writing and Healthcare Communication

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Comprehensive Training in Medical Writing and Healthcare Communication

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Medical Writing for Consumer, Public Health and Patient Education

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Scientific Writing for Medical Communication

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Medico Marketing Writing

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Social Media Writing

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What makes this program unique?

Pedagogy inspired by the principles of Problem-Based Learning Approach

Access to LMS

Every module is integrated with Assessments and assignment

Social Media Knowledge Resource Kit for medical and healthcare communication

Focus on content writing – messaging for HCPs and consumers/patients

Realtime case-studies and portfolios of IMCdigital.life and industry partners

Networking and Hackathon

Industry leadership interactions

The course curriculum consists of 6 modules along with one module-zero and integrated with industry based live case solving assignments.

Module 0 : Foundation Program

Medical and Healthcare Communication in the Digital Era
Assignment brief and instructions for Master Case submission ( Customised training as per participants profile)

Module 1 : Audience Analysis

Positioning your medical and healthcare communication goals

Module 2 : Defining Objectives

Goal setting for your medical and healthcare communication

Module 3 : Selecting Strategy

Developing Strategies and Tactics for your medical and healthcare communication

Module 4 : Content Development

Writing for Patient Communication
Writing for Scientific Communication
Crafting winning message for your Communication

Module 5 : Digital and Social Communication Tool

Understanding Social Media Marketing
Developing content strategy for social platforms
Selecting the right Social Media Tools for your campaign

Module 6 : Review , Analysis and Impact

Analysis of medical and healthcare communication
Measuring the impact of your campaign

Mastering Medical & Digital Assets : From Strategy to Execution

Basics of Medical Writing and Healthcare Communication

Powered by

Pay in

Comprehensive Training in Medical Writing and Healthcare Communication

Powered by

Pay in

Medical Writing for Consumer, Public Health and Patient Education

Powered by

Pay in

Scientific Writing for Medical Communication

Powered by

Pay in

Medico Marketing Writing

Powered by

Pay in

Social Media Writing

Powered by

Pay in

What makes this program unique?

The course curriculum consists of 6 modules along with one module-zero and integrated with industry based live case solving assignments.

Module 0 : Foundation Program

Module 1 : Audience Analysis

Module 2 : Defining Objectives

Module 3 : Selecting Strategy

Module 4 : Content Development

Module 5 : Digital and Social Communication Tool

Module 6 : Review , Analysis and Impact

Rs 30000

$ 500

Rs 15000

$ 250

Rs 12000

$ 200

Rs 15000

$ 250

Rs 30000

$ 500